Roppongi Hills Craft Sake Week

Roppongi Hills Craft Sake Week is a premier cultural festival celebrating rice wine and artisanal heritage. Founded by former footballer Hidetoshi Nakata, the event transforms Roppongi Hills Arena into a high-end tasting venue. Each day features a unique theme, showcasing ten rotating world-class breweries. The festival offers curated daily selections of diverse regional profiles paired with gourmet cuisine from renowned restaurants. The atmosphere is defined by striking architectural installations that evolve annually. Merging traditional roots with modern design, the event serves as a sophisticated gateway for global audiences to discover the depth of Japan’s beverage culture.

To participate, visitors purchase a “Sake Starter Set” consisting of a commemorative glass and tokens, which are used to buy servings of sake and food. Since the selection of breweries changes every 24 hours, the festival attracts repeat visitors eager to sample different regional styles and rare labels. The venue is covered by a dramatic, artist-designed installation, protecting guests from the elements while maintaining an open-air feel. Arriving early in the afternoon is strongly advised, as limited-edition sakes from the most popular breweries frequently sell out before the evening peak.